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Hi Chris, The Pacifica National Board’s Strategic Planning Committee was grappling with a motion at the meeting you posted for what would be a very big change for Pacifica. That is underwriting messages for increased revenue. The meeting was totally misrepresented by Spark News whose snarky comments add nothing to the conversation which i listened to in full.
WBAI needs to change our funding model away from on air pitching into events and underwriting by reputable bonafide progressive organizations to have the revenue it needs to improve and grow. WBAI is driving this debate.
Our new ED Maxie Jackson describes the network as the progressive window on America’s conversations. He is putting best practices forward and trust in the five stations to administer this change. He wants to task the new local station boards to come up with suggestions for appropriate organizations for underwriting.
The original underwriting motion came from WBAI’s LSB & National Board member Alex Steinberg and committee members were working out details to his motion for an underwriting trial which would be presented to the Pacifica National Board. Other members are working to ensure that best practices are followed. —Linda Perry, WBAI Program Director