Recently, I received a call from a CPB representative who said she had seen this blog and had some questions. Louis Bedrock had already alerted me to the fact that I might get such a call, and I am reproducing the following with his approval. He actually left it up to me to decide whether or not to re-publish Ombudsman Kaplan's report. I opted to do so, because I see little hope for WBAI to survive the abuse it continues to undergo. Perhaps this will open some eyes.
Fundraising Ethics and WBAI
Joel Kaplan
June 11, 2013
One of the first warnings I received when I
assumed the position of CPB ombudsman two years ago had to do with the Pacifica
Foundation-owned and operated radio stations across the country.
It seems like those stations did not play by
the same set of rules that most public radio stations adhered to, particularly
when it came to issues of objectivity and balance.
But so far during my tenure as ombudsman there
have not been a significant number of complaints about any of the Pacifica stations—until
now.
Louis Bedrock, a retired science teacher who
lives in Roselle, New Jersey, says that WBAI, the Pacifica station in New York
City, is engaging in ethically-challenged fundraising activities.
“It used to raise money by offering memberships
to its listeners and by soliciting donations in addition to membership fees,”
Mr. Bedrock writes. “For many years, this formula worked.
“In recent years, because of changes in
management and programming, the station's tactics for fundraising has changed.
With a payroll that has swollen to approximately $1.5 million, 'marathons' now
last over a month and are held every three months. Sometimes they are held more
often and for longer periods.
“In what I believe is a violation of the
station's non-profit status, WBAI raises money be selling books, CDs and DVDs
at greatly inflated prices.” He goes on to say that among the items for sale
are materials produced by employees of the station.
“As a recovering cancer patient, I am offended
by the hawking of materials that offer outlandish 'alternative' cures for
cancer. Curing cancer by diet, and special programs that the government and
medical establishment repress is the theme of many of the station's premiums,”
Mr. Bedrock added.
For more than a month, we have tried to contact
the general manager and other employees at WBAI to no avail. They have not
responded to either email messages or phone calls.
Chris Albertson, a former general manger at
WBAI in the 1960s, agrees with Mr. Bedrock that the station has strayed from
its mission and says it has become unlistenable. He agreed that WBAI may have
“stepped over their legal bounds” when it comes to fundraising.
“It's getting worse and worse with more and
more fundraising,” Mr. Albertson said. “I started the marathon in 1964 because
we needed funds. We weren't offering any premiums; WBAI was the premium.
“Now it's like constant fundraising, months at
a time. The things they are offering, they are actually lying to the listeners.
One or two fundraisers ago they were offering something called Double Helix
water that they said would cure not only cancer, but leukemia and autism. All
you needed was a drop or two in a bigger container and it would cure it. It was
outrageous.”
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